Vienna, 25 August 2026
Key Countries of Origin
In addition to the classic countries of origin, guests from other European markets as well as from overseas also contributed to the growth. Industry observers interpret the development as evidence that Austria has once again positioned itself as a reliable year-round destination following the crisis years of the recent past. The combination of mountain and city tourism in particular is regarded as a growth driver.
Domestic demand also remained robust. Many Austrians used the summer for stays within their own federal states, which additionally supported occupancy in regions away from the major tourism centers. Observers see this as a positive effect for regional value creation.
Outlook for Autumn and Winter
For the coming autumn and winter seasons, the industry expects the trend to continue. Hoteliers and cable car operators are preparing for another strong booking situation, particularly as several European markets continue to suffer from inflation and travel uncertainty. Demand for stable destinations such as Austria remains correspondingly high.